The Secret: What Great Leaders Know and Do, 3rd Edition, Sep/2014

This business fable gets at the heart of what makes a leader truly able to inspire and motivate people.

1. New edition of a bestseller: The previous editions of The Secret have sold over 500,000 copies-this new edition features a self-assessment and includes frequently asked questions about the lessons of the book.
2. Bestselling authors: Ken Blanchard's books have sold over 20 million copies, and Mark Miller writes one of the top-rated leadership blogs in the world.

In this new edition of their classic business fable, Ken Blanchard and Mark Miller get at the heart of what makes a leader successful. Struggling young executive Debbie Brewster asks her mentor the one question she desperately needs answered: "What is the secret of great leaders?" His reply-"great leaders serve"-flummoxes her, but over time, her mentor reveals the five fundamental ways that leaders succeed through service.

This new edition includes a leadership self-assessment so that readers can measure to what extent they are serving and where they can improve. The authors also have added answers to the most frequently asked questions about applying the serving-leader model in the real world.

As practical as it is uplifting, The Secret shares Blanchard's and Miller's wisdom about leadership in a form that anyone can easily understand and implement. The book will benefit not only those who read it but also the organizations they work in and the people who look to them for guidance.

1. By Ken Blanchard, coauthor of The One Minute Manager, the bestselling business book of all time
2. Uses the popular "business fable" format that Ken pioneered
3. Explains the five essential practices exhibited by the best leaders and provides practical ideas on how to make these a reality in your life

At one time or another, everyone in a position of authority-whether in a multi-national corporation or a local volunteer group-wonders what the key to great leadership is. And who better to answer that question than the team of Ken Blanchard, whose books on leadership have sold over 20 million copies, and Mark Miller, who worked his way up from line worker to vice president of one of the largest fast-food chains in the country. In The Secret, Blanchard and Miller use the uniquely accessible "business fable" format that Blanchard pioneered to get at the heart of what makes a leader truly able to inspire and motivate people. Debbie Brewster, recently promoted and struggling, finds herself about to lose her job due to poor performance. In an attempt to save her career, she enrolls in a new mentoring program offered by her company. Much to her surprise, Debbie finds her mentor is none other than Jeff Brown, the president of the company. Debbie decides that she is going to ask her new mentor the one question she feels she desperately needs answered: "What is the secret of great leaders?" Jeff's immediate answer-that great leaders serve their followers-completely flummoxes Debbie. Over the next 18 months, Jeff helps Debbie discover and explore five fundamental ways that leaders lead through service. 

The Secret puts what Blanchard and Miller have learned about leadership in a form that anyone can easily understand, embrace, and pursue. It is a book that will benefit not only those who read it, but also the organizations they work in and the people who look to them for guidance.

The second edition includes revised and updated content including:

1. A new foreword by John Maxwell
2. A new resource section in the back matter summarizing key learning points
3. A greater focus on the book's primary focus: servant leadership
4. A more humanized protagonist
5. Numerous other minor renovations throughout

About The Authors:
Ken Blanchard is chief spiritual officer of the Ken Blanchard Companies. He is the author or coauthor of 50 books that have sold more than 20 million copies, including the iconic One Minute Manager®.

Mark Miller is vice president, training and development, for Chick-fil-A. During his career he has served in corporate communications, restaurant operations, quality and customer satisfaction, and numerous other leadership positions. He began his Chick-fil-A career in 1977 working as an hourly team member. He is the author of The Secret of Teams and the coauthor of The Secret.